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Hitachi Global Software Success Story

 
Hitachi IT Operations
Hitachi Global Software Webcopy

Write on Time

One Website, Five Languages, Two Weeks

Challenge: Hitachi Global Software, a provider of IT operations software solutions, needed the content for a new website written in English and translated into five languages—French, German, Korean, simplified Chinese and Spanish—in just two weeks.

Solution: Hitachi engaged the McLellan Creative Writing Team to interview subject matter experts, develop an accelerated timeline, write multiple pages of web content and manage the translation process of those web pages with our translation partner, HP Application and Content Globalization (ACG).

Results: Working closely with the Hitachi global marketing team over two weeks, our researchers interviewed the experts, our writers created the web page copy, and our project managers oversaw the review process with Hitachi.  Once the web copy was approved, we worked with HP ACG to translate and localize the content into five languages to meet the Hitachi launch date. 

Contact us to discuss how we can help you tell your technology story. We're just down the [virtual] hallway.

 
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