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Hitachi Data Systems Success Story

 
Hitachi Brochure Virtual Storage Platform
Hitachi Data Systems Brochure

Rocket Fast Global Launch

12 Marketing Deliverables in Three Weeks

Challenge: Hitachi Data Systems (HDS) needed substantive collateral to support the global launch of its new virtual storage platform. They wanted 12 pieces of collateral including solution profiles, presentations, and sales briefs—and they needed them in three weeks.

Solution: HDS chose the McLellan Creative Writing Team because of our expertise in storage, virtualization and applications such as SharePoint, SAP, Microsoft, and VMware to conduct interviews with subject matter experts, conduct research, and deliver accurate marketing content. Our team also managed the review process for HDS through a single point of contact keeping the project on track.

Result: On-time delivery of collateral instrumental in helping HDS promote a successful launch of their new virtual storage platform.

Contact us to discuss how we can help you tell your technology story. We're just down the [virtual] hallway.

 
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